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Advertising Guru, Organizational Development Expert, Author "The Hidden Agenda"
added over 1 year ago
added over 1 year ago
Kevin Allen is an expert in business development and leading companies to achieve their ambitions. He spent two decades on the front lines of business development at the top of advertising giants McCann-WorldGroup, the Interpublic Group and Lowe Worldwide and is recognized as one of the advertising industry's most accomplished growth professionals. A much loved and respected new business guru, one of his close colleagues coined him the Billion Dollar Man!
Kevin is also the author of, The Hidden Agenda: A Proven Way to Win Business and Create a Following.
A veteran of the Interpublic Group and a "Mad Man" of agency McCann Erickson, Kevin worked with such brands as MasterCard, developing the globally famous "Priceless" campaign, Microsoft, Marriott, Smith Barney, Nestle, L'Oreal, Lufthansa and Johnson and Johnson. At McCann, he created what is arguably one of the industry's most envied new business programs, which named McCann Worldgroup the number one agency in new business and Global Agency of the Year, two years in a row.
As Lowe Worldwide Vice Chairman he played a pivotal role in the turnaround that named the company Ad Age's "Turnaround Agency of the Year" in 2009. His unique approach brought the addition of such global accounts as Sharp, Ericcson, Beck's, and emerging global clients like China Mobile. Over the course of his career, Kevin's unique approach has played a leading role in bringing hundreds of millions of dollars in new billings to his agencies.
Kevin's experience extends globally and across a wide range of sectors and situations both in the commercial, government and not for profit fields. He was an early part of Rudy Giuliani's team that prepared the way for the successful Mayoral election and turnaround strategies for the City of New York.
Kevin Allen is a highly skilled growth professional and is uniquely positioned to teach companies- and individuals - how to "win".
A frequent speaker at advertising and marketing conferences, Kevin is also a visiting lecturer at the European Business School of Regents College London and Columbia University Graduate School of Business.
A highly engaging and inspirational speaker, Kevin Allen can be booked to deliver growth workshops, seminars and programs for high potential leaders, key managers in short, anyone mandated with propelling their business forward and maximizing their company's effectiveness.
More About Speaker, Kevin Allen. . . Kevin Allen is a masterful pitchman and perhaps best known for leading the team that created Mastercards iconic "Priceless" campaign. Growing big global brands, including Citigroup, Nokia, Nestle, Deutsche Bank, Johnson & Johnson, and Unilever has been the focus of his career.
Now at the helm of a company dedicated to growth services, training, and mentorship, his client list includes Omnicom, Swedbank, M&C Saatchi, Burberry, and Smythson.
A graduate of Dowling College, Kevin Allen holds a Certificate in Economics from Queen Mary College, University of London, and an MBA from Adelphi University.
- The Buoyant Leader: A Five-Part Course in Effective Leadership
- The Hidden Agenda: A Proven Way to Win Business and Create a Following
- The Winning Pitch: How to Compel People to Embrace Your Product or Idea
- The Three Cs of Creativity: Conceptual Target, Company DNA, Context
- Gay Diversity in the Workplace
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