Melissa Hoffman

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Melissa joined Rockwell Group in September, 2009, with extensive experience in television production, strategic marketing and business development. She is the Studio Leader for the LAB, Rockwell Group’s digital interaction and strategic design team. The LAB is a collection of strategists, designers, developers, programmers and architects whose clients include Facebook, Google, Intel, MGM, and TED, among many others.

Prior to joining Rockwell Group, Melissa held high-level management positions and oversaw business development, client management and strategy at Fitch Worldwide (a WPP Company), Gensler, Desgrippes Gobe, and Pentagram. She began her career at HBO as a sports producer. Melissa received her Bachelor of Science degree in Political Science at Ohio State University. She is the author of Free Fall (2008), a short story collection, and wrote and performed a one woman show, Bossy Girl, as part of Lincoln Center’s “American Living Room” series in August, 2000.


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