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Adam Toporek      

Globally-Recognized Customer Experience Expert

Adam Toporek is one of the world’s most recognized customer experience thought leaders. As a third-generation entrepreneur, he has been in the customer service trenches, and for more than a decade now, he has used this real-world background to help organizations, ranging in size from the F100 to independent entrepreneurs, improve their customer experiences.

As a keynote speaker, Toporek is known for his humor, his energy, and, most of all, his ideas. He uses psychology, neuroscience, and behavioral economics to cut through the technological noise and to focus on the human customer.

Toporek’s presentations are designed around one word: impact. Every keynote is constructed to be engaging in the moment and actionable after the event. Yet, his impact extends beyond the stage. When you hire Toporek Toporek to be your keynote speaker, he is your partner throughout the process, making sure your event is a success and that your participants leave enthused, inspired, and with a new set of tools to make their customer experience best in class.

As one meeting professional put it: “If you're looking for a hero for your event, look no further than Adam.”

Toporek has advised and partnered with leaders across a wide variety of industries and categories, including retail, wholesale, technology, franchising, manufacturing, and contact centers. His work has helped marquee brands like Thomson Reuters, the NYC Department of Education, and LogMeIn.

Toporek has been interviewed or cited in over 200 media, including Entrepreneur, Forbes, and Business Journals. He is the author of the groundbreaking frontline customer service book, Be Your Customer's Hero, the founder of the popular Customers That Stick® blog, and the co-founder of the Crack the Customer Code podcast.

Speech Topics


BE YOUR TEAM'S HERO: HOW TO LEAD A WORLD-CLASS CUSTOMER EXPERIENCE TEAM

How can you get your team to deliver the experiences you expect?

With his book Be Your Customer’s Hero, Adam Toporek created an essential tool for frontline customer service teams. But for leaders, the challenge is different: how do they inspire, educate, and empower these team members to succeed?

In this dynamic keynote, Adam provides unique insights into the leader’s role in creating powerful customer experiences and gives you the keys to putting theory into practice with his 3E Leadership Framework. This is not a general leadership talk; this is a laser-focused presentation on how to lead a customer-centric organization.

Participants will leave energized and with a toolbox of actionable strategies so that they can apply what they’ve learned immediately in their organizations.

Your participants will learn...

The one action they must personally take to ensure they get buy-in from their team, The approach that almost every organization gets backwards when training employees, and The biggest mistake leaders make when empowering frontline teams.

After this motivating and “actions-packed” keynote, participants will have the strategies needed to lead any customer-facing team.

FROM HASSLE TO HERO: PAVING THE PATH FOR POSITIVE CUSTOMER JOURNEYS

How do you generate the emotions that lead to customer loyalty?

Customer emotion has an outsized impact on customer experience, and hassle can be a significant source of negative emotion.

By eliminating these frustrations from our customer’s journey, we open a path for positive emotions to define the customer experience, creating better memories and more loyal customers.

This dynamic keynote will reveal a three step approach to making your customer’s experience hassle-free. Your participants will learn to...

Understand customer hassle and why it’s more than just effort, Identify the hassles your customers face using a variety of sources, and Eliminate hassles from your journey by focusing on root causes.

Your participants will leave this keynote with actionable strategies for creating hassle-free customer experiences that pave the way for positive customer emotions that lead to loyalty.

NEUROWORDS(TM): USE THE PSYCHOLOGY OF LANGUAGE TO SUPERCHARGE YOUR CUSTOMER EXPERIENCE

How much more effective would your team be if they could choose the right words at the right time?

How much more successful could your team be if they could structure communication for maximum impact?

In this revolutionary keynote, Adam Toporek embraces the latest research in neuroscience and psychology to show audiences how to use language to create emotionally impactful customer experiences.

Participants will learn how the words we choose and the words we use shape our customers’ experiences and will leave equipped with specific actionable techniques that will help them create better customer experiences, better employee experiences, and even better relationships.

Your participants will learn...

The most dangerous word in the world and how to avoid using it with customers, How individual words, even out of context, can have a dramatic impact on customers, and Why “those who frame the experience, dictate the experience” — for better or worse.

After this humorous and thought-provoking keynote, your participants will never look at customer communication the same way again.

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