Aerin Lauder is a daughter of Ronald and Jo Carole Lauder, and a granddaughter of Estée and Joseph Lauder. She is the Founder and Creative Director of the luxury lifestyle brand AERIN, and Style and Image Director for Estée Lauder, the flagship brand of The Estée Lauder Companies.

AERIN is a global lifestyle brand inspired by the founders signature, effortless style. The brands goal is to enable women to feel confident and beautiful by creating high quality products, reflective of Lauder's personal ease and sophistication, in the beauty, fashion accessories, and home decor categories. AERIN has a distinctly modern feel that speaks to women with busy lives who are inspired by fashion and creativity.

A graduate of the University of Pennsylvania's Annenberg School of Communications, Aerin Lauder began her career at Estée Lauder in 1992 and has held various executive roles including Senior Vice President and Creative Director.

Business, Innovation, Business Leadership, Creativity, Creative Thinking, Fast Company