Allison Ellsworth is the Co-Founder and Chief Brand Officer of poppi – the prebiotic soda brand revolutionizing soda for the next generation. Poppi combines fruit juice and prebiotics to create a deliciously refreshing, mouthwatering soda with 5 grams of sugar and 25 calories.

Before founding poppi, Ellsworth spent seven years on the road working in the oil and gas industry. It took a toll on her health, and she found herself struggling with a variety of issues. Taking matters into her own hands, she discovered the health benefits of apple cider vinegar, but hated the taste. She set out on a journey to create a beverage that gave you those benefits while still tasting great. Ellsworth started selling the product at farmers markets before taking a leap of faith and pitching the brand on Shark Tank with her co- founder and husband, Stephen Ellsworth. They successfully landed a deal, leading to poppi’s nationwide distribution, quickly growing into Amazon’s #1 selling soda brand.

Ellsworth leads the Austin- based beverage company’s overall brand and creative strategy. She pioneered the brand’s cultural cache and digital-frst approach, attracting a loyal community of over 850K followers (including a viral TikTok account boasting over +2B views) and celebrity brand fans including Hailey Bieber, Kylie Jenner, Billie Eilish, Russell Westbrook and Jennifer Lopez. Ellsworth has been recognized in the 2024 Inc. Female Founders 250 and Austin Woman Magazine’s 2024 Change Makers List. She lives in Austin, TX with her husband and three boys.

Marketing, Branding, Business Leadership, Business Founders, Women's Empowerment, Co-founder, Female Leadership, Influential Women, Management, Business, Leadership, Corporate Strategy, Social Media, Entrepreneurship, Innovation, Viral Marketing, Viral Videos, Strategic Leadership Women,