Allison Wolff cofounded Vibrant Planet, a land management software platform that leverages AI and machine learning to aid forest wildfire prevention and restoration projects. With growing knowledge and passion for the role forests and soil can play in carbon drawdown, she focuses her attention on developing technology solutions that restore damaged ecosystems and, ultimately, build community and wildland resilience. For her groundbreaking work in the field, Forbes magazine listed Wolff on its "50 Over 50" list in 2023.

Vibrant Planet's cloud technology, Land Tender, provides real-time scenario planning to help leaders and agencies develop effective wildfire mitigation strategies. It also offers ecological data and helps monitor the effectiveness of land treatments.

Before Vibrant Planet, Wolff worked in Silicon Valley for 20 years on corporate strategy, product strategy, customer experience design, and marketing. After overseeing the development of the Netflix brand and digital experience, Wolff advised corporate and nonprofit leadership teams on vision, strategy, and social and environmental innovation. Clients included Google, eBay, Facebook, Chan Zuckerberg Initiative, Patagonia, Nike, HP, Conservation International, and GlobalGiving.

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