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Amy Gross      

CEO of VineSleuth & Wine4.Me

Amy Gross is the Founder and CEO of VineSleuth/ Wine4.Me, which uses flavor data and machine learning to make flavor-based wine, beer and cider recommendations. Her engaging personality and experiences in building VineSleuth have caused Gross to become a sought after keynote speaker on wine, AI and data integrity, personalization, and her entrepreneurial journey. She makes the intricate understandable and has hosted nearly 100 virtual wine tasting events for global and boutique clients, and has presented globally at such events as the Mobile World Congress, VinExpo in Bordeaux and the National Retail Federation’s Big Show, with live (in person) audiences as large as 16,000.

Gross created VineSleuth after a trip to Napa in 2009, that left her puzzled about her wine choices and wanting a personal recommendation engine... And so she got to work. She began studying wine and the business of wine, and then began writing about both, visiting wineries on 4 continents. Pulling together the talents of sensory scientists at Cornell University, winemakers, a master brewer, an applied mathematician, wine educators and more, she directed the creation of VineSleuth’s web applications, earning 3 patents. Her work with VineSleuth has been noted in the New York Times, Fortune, CNN, and Meininger’s Wine Business International, among others.

In 2020, Gross was honored as one of two Rising Stars in the wine industry by the national industry organization, Women for WineSense. She was also recognized as one of the top 30 women advancing AI in Texas.


Wine4.Me Gets Scientific About The Wines You Like
Wine4.Me co-founder Amy Gross wasn't always into wine. In fact, if it wasn't for an early insecurity, she might still be comfortably drinking beer and whatever mix drinks are easily ordered. But now she has an app that is not only personal, but possibly the most scientific and objective personal experience in an app out there.
Amy Gross - InnovationMap
Picking wine out isn't rocket science, and yet, "confusion is costing the industry billions," says Amy Gross, founder and CEO, VineSleuth Inc. The company's custom algorithm is backed by research from sensory scientists at Cornell University, and relies on both data collection and machine learning to determine specific wines that will match an individual customer's tastes.
Meet the minds behind Vinesleuth
Wine and technology merging has taken a turn and completely changed the wine industry, and is still doing so. Brilliant minds are innovating technology which is making the wine industry an easier and better space to delve into. Whether it’s production, marketing, or even education - technology is definitely taking the wine industry far ahead. In conversation with our Editor in Chief are Amy Gross and Michaela Rodeno from Vinesleuth. Two brilliant minds who are building the wine industry day by day with technology.
How IBM is bringing Watson to the retail business
If you like fruity, red wines and you’re in a wine or liquor store lined with a dizzying array of bottles, you can now get suggestions from none other than IBM’s Watson. One of the newest examples of entrepreneurial use of New York City-based Watson is Wine4Me, a cognitive computing-enabled app that can be used in-store at a kiosk or on a mobile device designed to help wine consumers and retailers get individualized recommendations. Amy Gross, president and founder of Austin, Texas-based VineSleuth, collaborated with IBM Watson on the design of Wine4Me, using Watson’s application program interface (API).

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