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Ash Maurya    

Practice Trumps Theory

I bootstrapped my last company, WiredReach, in 2002 which I sold in late 2010. Throughout that time, I launched many products with varying degrees of success and was constantly in search for a better way to build products. Ive tried everything from building in stealth, release-early-release-often, less is more, and even more is more

In late 2009, I ran into into Steve Blanks lectures on Customer Development from where I followed the trail to Eric Ries early ideas of the Lean Startup. That started my own rigorous testing and adaptation of these ideas which I first shared on this blog (http://www.ashmaurya.com) and have turned into a book: Running Lean. Ive sold over 10,000 copies of Running Lean as a self-published e-book. A second edition is in the works which will be published by OReilly in early 2012.

Current Job: Founder, CEO of Spark59 I sold my last company to start Spark59 with a mission of helping other startups raise their odds of success.

By way of writing my book and teaching workshops, I got the unique opportunity to work with hundreds of startups which helped refine the Running Lean methodology and identify several problems worth solving that we are turning into products.

I hold several mentor roles with startup accelerators around the world including: Mozilla Foundation (San Francisco), Year One Labs (Montreal), MARs (Toronto), Ideally (Brussels), and Capital Factory (Austin).

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