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Beatriz Acevedo        

CEO, Entrepreneur & Cultural Strategist

Embarking on her journey as an 8-year-old radio announcer in Mexico, Beatriz migrated to the U.S. in her early 20s. Through sheer determination and cultural pride, she raised over $55 million for her groundbreaking ventures, establishing herself as a beacon of Latino entrepreneurial excellence.

Beatriz's influence echoes in global mentions, with features in NBC News, Forbes, Fast Company, and The Wall Street Journal. Yet, it's her commitment to empowering, representing, and advocating for inclusivity that cements her legacy. A regular commentator on CNN, Beatriz illuminates intersections of media, technology, and social impact. Her insightful contributions to publications such as the Los Angeles Times and Business Insider underscore her authority on financial dynamics and cultural intricacies.

Recognized as one of Wired Magazine's 100 Global Leaders and celebrated in Forbes' illustrious. 50 over 50, Beatriz’s accolades mirror her vast influence. She holds pivotal board positions with Beneficial State Bank, the Latino Community Foundation and the 2028 Los Angeles Olympic Committee. In an advisory capacity, her expertise benefits esteemed entities such as the Small Business Administration (SBA), The Annenberg Foundation’s Pledge LA and Delta Airlines, underlining her diverse impact across multiple sectors.

The legacy of the Acevedo Foundation, pioneered by her father in Mexico, has been nurtured and expanded under Beatriz's leadership in the U.S., placing a renewed emphasis on economic empowerment for emerging Latino entrepreneurs.

At the helm of Suma Wealth, Beatriz harnesses a $182B potential. Catering to young U.S. Latinos, this innovative fintech platform melds financial tools and cultural education. Their distinctive community-centric approach is unparalleled. With a proposition that champions "financial culture as a service", Suma Wealth collaborates with financial industry leaders like Chase, Fidelity, Intuit, Morgan Stanley and Wells Fargo.

Beatriz's aspirations soar beyond mere business metrics. She's crafting legacies, nurturing communities, and championing representation, with an unwavering goal of enduring impact on the world.


Op-Ed: Past financial trauma keeps Latinos from investing - Los ...
Jun 3, 2022 ... A U.S. flag waves outside the New York Stock Exchange in January. (John Minchillo / Associated Press). By Beatriz Acevedo and Jacqueline Martinez Garcel.

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