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Bill Lessard    

Entrepreneur, NPR contributor & Co-Author of "NetSlaves: True Tales of Working the Web"

Author, entrepreneur and media maven, Bill Lessard has executed thousands of successful media campaigns. He loves startups and big companies that think like startups. His clients have been featured in the New York Times, the Wall Street Journal, CNBC, Bloomberg News, NPR, the Washington Post and thousands of other mainstream and specialty outlets.

He loves what he does for a living. He only works with people who feel the same way. His writing has been featured in Wired, NPR, McSweeney's and the San Francisco Chronicle. He co-authored two books about working in the age of the Internet. He has been profiled by PBS NewsHour, the BBC, the New York Times, Vanity Fair, Wired and NPR. He enjoys teaching PR workshops to startup founders, drawing upon his 20+ years in the technology industry.

Speech Topics


PR for AI Startups

This workshop will help AI startups identify the tools they need to turn media into revenue.

  • Uncover the challenges AI startups face in the PR landscape.
  • Learn the fundamental principles of effective PR.
  • Gain actionable strategies to overcome common PR obstacles.

How to Rock Tech Startup PR

PR for brand-building, driving sales, driving investment.

  • Ingredients for tech PR.
  • What to do when you lack these ingredients.
  • How to launch.

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