Blake Lawrence is the co-founder and CEO of Opendorse, the leading athlete marketing platform that helps the biggest brands in sports share content on social. Leading digital content partnerships between sports marketers and athletes while helping advertisers to efficiently reach 800 million sports fans.

Lawrence has activated more than 5,000 social media campaigns on Opendorse for brands, leagues, and rights holders, including Coca-Cola, PGA Tour and the National Football League Players Association. Previously, he co-founded social media agency, Hurrdat, with his college football teammate Adi Kunalic (now President of Opendorse), which he later sold to digital marketing agency, B2Interactive. A former linebacker (’07-’09) and MBA grad at the University of Nebraska, Lawrence leverages his passion for sports and competitive nature to introduce new innovative marketing solutions to the sports business industry. He’s been entrepreneurial since 1997, when he’d sell teacher’s-lounge-sourced candy bars on the playground to double his lunch money.

Sports Industry, Co-founder, CEO, Business, Business Leadership, Athlete, Sports Marketing, Digital Marketing, Entrepreneurship, Innovation, TIME 100,