Cade Massey is a Practice Professor at the University of Pennsylvania’s Wharton School and the Faculty Director of Wharton’s People Lab. He received his PhD from the University of Chicago and was on faculty at Duke and Yale before moving to Penn in 2012.

Massey works at the intersection of academia and industry, striving to bridge the gap between research and practice on decision-making, influence and personal development. He has had long-term collaborations with Google, Merck, Doctors Without Borders and multiple professional sports teams.

He is originally from West Texas and now lives outside of Austin, Texas, with his wife, one cat, two dogs and three goats.

Professors, Business Professor, Business, Organizational Behavior, Football, Sports Negotiation, Influence & Persuasion, Data Analytics, Education, Education Professionals, STEM Education,