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Catherine Mullally
Founder and President of CMC Group, Catherine Mullally has an extensive background in brand-driven business, leadership and communication.
Founder and President of CMC Group, Catherine Mullally has an extensive background in brand-driven business, leadership and communication. Working with marquee firms, start-ups and not-for-profits, she specializes in the development of programs that drive new levels of thinking, productivity and profitability. Through collaborative processes such as executive and team coaching, assessments, workshops and on-going leadership practices, Mullally specializes in building an integrated and dynamic system of strategic alignment, brand awareness, high impact communication and improved team dynamics. Her client list spans numerous industries, including finance, hospitality, consumer products and media. These clients have included such firms as Merrill Lynch, Merrill Lynch Private Banking & Investment Group, Goldman Sachs, Credit Suisse First Boston, ABC News, Indus Media; start-up and small businesses such as IM Technology Group, Amaranth Restaurant Group, Tamara Magel, Inc. and The Wilkens Center in Connecticut. Not-for-profits include Museum of African Art, National Eating Disorders Association, AJLI, and the Women's Venture Fund.
Mullally's career has spanned nearly thirty years and began in advertising. She held early positions at Ogilvy & Mather and McCann-Erickson before switching from the agency side to television commercial production. In that capacity, she produced award winning spots for brands such as Olympia Beer, Roman Meal Bread, Polaroid, Ford, AT&T, Burger King and Coca-Cola.
After moving from Los Angeles to New York, she shifted to the business side of media, taking the position of Senior Vice President of Mark Zander Productions, a full service animation studio. She went on to serve as Project Director for the Children's Television Workshop, managing the company's first educational franchise developed for commercial television.
In 1993, Mullally was recruited into Nickelodeon, the children's entertainment arm of MTV Networks, a Viacom company. There, Mullally built and ran the packaged media businesses, successfully extending the brand around the world. Her children's video and audio products garnered over 40 awards for excellence and generated billions in retail revenue. She was an original member of MTV's Mentoring Program and sat on the steering committee for both mentoring and diversity.
A dynamic public speaker, Mullally's career has included seminars, panels, public presentations, and television appearances. She has served as co-president of the Board of Directors for the National Eating Disorders Association, and chair of their marketing and communications program. Mullally is a founding member of The Creating WE Institute, a thought leadership organization dedicated to elevating principles of collaboration, communication and executive leadership around the world. She held a board position for the Temple of Understanding, an interfaith organization dedicated to education, she serves on the Board of Advisors for IllumAlliance, an advocacy group for the world's children and the communications committee for the Women's Venture Fund in New York.
Mullally attended California State University and is currently studying Leadership Strategies at New York University. She brings a strong mix of business knowledge, communications and personal development expertise to her work and specializes in helping leaders identify their most authentic brand position and align it with their business strategies.
Mullally has two adult children and lives in New York and Los Angeles.
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