Teaching "How to Take Your Intangible Idea and Turn it Into an Asset" is Charles R. Macedo. He is a partner at Amster Rothstein & Ebenstein. He litigates in all areas of intellectual property law, including patent, trademark and copyright law, with a special emphasis in complex litigation and appellate work. Companies and individuals from a wide range of industries turn to him to develop offensive and defensive strategies for the development and enforcement of their patent and trademark portfolios. The author of The Corporate Insider's Guide to U.S. Patent Practice, Macedo has been cited as an authority on intellectual property issues by the Wall Street Journal, Dow Jones, Bloomberg, Inside Counsel, Technology Transfer Tactics,and other media. His patent experience encompasses a broad range of industries and products including Internet, e-commerce and computer-enabled inventions; financial services and transaction processing; Software-As-A-Service; social media, to name a few.

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