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Crystal Washington    

Social Media Expert & Marketing Consultant

Hired by companies including Google, Microsoft and General Electric, Crystal shares valuable marketing, social media and and networking techniques that create results!

Offering substance over hype, Crystal eliminates the fluff and gives her audience the meat, the techniques and the tools of the latest social media trends. Combining her years of experience working with Fortune 500 companies in corporate America, her experience as the owner of a Houston-based marketing firm and her in-depth knowledge of SEO, video marketing, social media, blogging and traditional media, Crystal increases efficiency and effectiveness by combining online and offline tools in nontraditional ways

Crystal creates customized presentations to ensure that information presented is relevant to your audience. She has a solid background in marketing and has helped both large companies and small business owners understand the ins and outs of social media, marketing strategy and networking techniques. She connects with a wide range of audiences of varying cultures and ages: Baby Boomers, Gen X and Gen Y; motivating them to embrace technologies to increase efficiency and effectiveness. Her highly impactful presentations leave audiences empowered to take action!

Crystal's client list includes both large and small companies including: Google Inc., Microsoft, General Electric, Delta Airlines, British Airways, National Black MBA Association, United Negro College Fund, St. Lukes Episcopal Charities, Houston Airport Authority and many more!

Crystal's Presentations (available as keynote, workshop, breakout and webinar):

Make Social Media Marketing Measurable!

With social networks like Facebook, Twitter, LinkedIn and YouTube; it's easy to get lost in the hype. Discover how to develop a sound social media strategy that delivers results! Crystal shares amazing free tools that will take the guesswork out of marketing via social media by demonstrating the true ROI.

Connections 2.0: Beyond Social Networks

Are you ready to merge your online and offline connections into a powerful and lever a gable network of contacts? In this fun presentation, Crystal demonstrates how you can build better relationships using social media and internet tools as soon as you burn your contacts' business cards. Additionally, the audience will learn how to make every existing online connection a real, face-to-face, ally.

Power Networking Strategies

From the professional networker to novice, attendees are provided with fresh insight and a new perspective on how to create win-win relationships that affect the bottom line. This presentation outlines the before, during and after process of networking, including techniques for never losing touch again with potential clients and contacts.

Techie Toys 2.0: The Web's Best Tools & Resources for Business, Marketing & Efficiency

Join Crystal in this high energy presentation as she outlines the latest and greatest tools to increase efficiency, woo clients, supercharge marketing and build better relationships. The best part? Most of these tools are absolutely free!

Social Media Workshops: Facebook, Twitter, LinkedIn & YouTube These presentations can be modified for beginner, intermediate or advanced audiences. Learn specific strategies for each network to aid in viral marketing and increased relationship building with connections. Additionally, Crystal reveals tools that will increase efficiency; decreasing your attendees' chances of falling into the social media black hole

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Speech Topics


The Future of Social Media— Trends & Strategy.

In a time when technology doubles every 18 months, corporate professionals want to not only understand current technology, but get ahead of the curve to remain innovative! This talk addresses the current social media and Internet landscape as well as how your company can leverage future trends for recruitment, employee and client engagement as well as for brand differentiation.

Social Media for Sales Professionals.

Ninety-three percent of marketers and sales professionals use social media for business, do you? With the majority of Americans using some form of social media, chances are, your prospects are there too. Powerful Google search functions paired with sites like LinkedIn, Facebook and Twitter make prospecting and relationship building easier and cold-calling a thing of the past! In this talk, Crystal will show you how to use social media for prospecting, gaining referrals and inbound marketing!

You’re on Social Media – Now what?

Getting on social media is easy; figuring out what to do once you’re on it...now that can be a challenge. Join Crystal in this high-energy presentation as she outlines how you can use social media to network, grow your following as an industry expert and become a greater asset to your company.

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