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Dan Schawbel          

World’s Foremost Expert on Millennials

Millennials have become the most influential and important segment of the economy. Characterized by unique purchasing patterns and a continuous connection to the world, successfully reaching and interacting with this powerful market has become the biggest determinant of corporate success in America – both in terms of maximizing agility in today’s changing workforce and achieving a competitive edge among consumers. As the world’s foremost expert on millennials, Dan Schawbel helps corporations not only to adapt, but to prosper in this evolving landscape – from recruiting the top young workers of today to providing the personal brand experiences that this market requires.

Currently the Managing Partner of Millennial Branding, a Gen Y research and consulting firm, Schawbel and his team help some of the world’s largest organizations more attractive to their millennial employees and customers. Combining an immense knowledge of the millennial generation alongside groundbreaking research, Schawbel demystifies the difficult process of finding, recruiting and retaining the best minds of this new generation, as well as how millennials are shaping the future of work and leadership. He also is a motivational catalyst that inspires and shows young workers how to grow, lead and aggressively seek new growth opportunities within their respective organizations, fostering an intense desire for career success. Schawbel also shows companies how they can tap into and effectively engage this critical market, developing the products and overall brand experiences that help propel new ideas into “the next big thing.”

One of the most in-demand speakers on millennials, Schawbel’s credentials extend far beyond the boardrooms of the Fortune 500. He also is the author of the New York Times and Wall Street Journal bestselling book, Promote Yourself: The New Rules For Career Success, which was named the “career book of the year” by the Chicago Tribune. His first book, Me 2.0: 4 Steps to Building Your Future, was a #1 international bestseller and The New York Post’s #1 career book of 2009. His books have been translated into 15 languages and are used at many of the country’s top business schools. In addition, he is a columnist at both Time and Forbes, a syndicated columnist at Metro US, a former BusinessWeek columnist and has contributed to the Harvard Business Review, Fortune, The Wall Street Journal, Forbes Magazine, The Guardian, Inc., Entrepreneur and The Globe And Mail, among others. In total, he has written over 1,000 articles on the topics of workplace, careers, Gen Y, social media and personal branding.

Schawbel is also a popular guest on many top business broadcast outlets, frequently appearing on NBC’s The Today Show, PBS’ The Nightly Business Report, and Fox Business, and his groundbreaking research has been covered by major media outlets around the world. He is the founder of the Personal Branding Blog, a Forbes "Top Website for Your Career,” ranked the #1 Job Blog by Careerbuilder, further showcasing his unrivaled expertise on the career aspirations of millennials. It has over 5,000 articles that have been read by over 4.8 million professionals, in 228 different countries and is the most syndicated career resource in America, with partnerships including Yahoo!, AOL, Biz Journals, Entrepreneur Magazine and Business Insider.

A truly dynamic speaker, Schawbel’s engaging presentations are a mix of dialog and keen insight grounded in hard research, exposing the many intricacies of the powerful millennial market. His expertise is highly sought after by many of the world’s most prestigious corporations including Oracle, Deutsche Bank, IBM and Time Warner, top-tier business schools such as Harvard, Stanford and Cornell and associations around the world. Schawbel’s growing list of commendations includes Inc. Magazine’s “30 Under 30,” Forbes’ “30 Under 30” and “Top 20 Social Media Influencers,” BusinessWeek cites him as someone entrepreneurs should follow and Details Magazine cited him as one of five Internet gurus that can make you rich.

Speech Topics


How to Build Your Personal Brand & Your Company's Brand

Personal Branding in the Digital Age

Promote Yourself: The New Art of Getting Ahead

In this presentation geared toward Gen-Y employees, Dan Schawbel reveals the secrets behind what it takes to be successful in the workplace in 2012 and beyond. Based on Millennial Branding's latest research, case studies, interviews, and advice, Schawbel explains what managers are looking for in new talent and shares the tools you'll need in order to rise to the top faster. You will learn how to build a strong network by reverse-mentoring, how to work with employees at all levels in every generation, how to become a leader and excel in a team, and how to take an entrepreneurial approach to work and get your company to invest in your ideas.

Building the Workforce of Tomorrow: How to Recruit, Retain & Grow Your Young Talent

Despite the fact that younger employees will represent 75 percent of the entire workforce by 2025, companies have a huge amount of trouble recruiting and retaining young talent, as the average Gen-Y worker leaves an organization in just over two years.

In this presentation geared towards HR leaders, Dan Schawbel provides advice, research, case studies, and examples that illustrate how employers can both attract and retain Gen-Y workers by creating more opportunities for them and offering them the chance to ascend to leadership positions. Using case studies including Sodexho, Ernst & Young, Intel, and DreamWorks, Schawbel instructs audiences how to more effectively and efficiently manage your workforce, how to better attract and retain Millennials, and how to save on recruiting and training costs by getting the most out of the talent you already have.

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