Marketing pro David Avrin is known internationally as the "Visibility Coach." An in-demand speaker, author and executive coach, David has spent over two decades on the front lines of Marketing, Public Relations and Strategic Branding.

His highly-informative, thought-provoking and always entertaining marketing programs have been presented to audiences across North America and around the world including: Singapore, Bangkok, Melbourne, Brisbane, Antwerp, Buenos Aires and London. He is the author of three books including the Amazon best-seller: "It's Not Who You Know, It's Who Knows You!" (2010 John Wiley & Sons).

Almost everyone who runs a business recognizes the value of generating high-profile attention for their company, product, or service. Unfortunately, the high cost of hiring an outside marketing or PR firm can put these kinds of efforts out of reach for many small businesses and individual professionals.

In his new book "It's Not Who You Know--It's Who Knows You!," noted speaker and "visibility expert" David Avrin shows you how to craft, build, and promote your own brand and win the eyes and ears of the marketplace

This book offers a refreshing, new perspective on marketing, PR and strategic branding while giving you the tools and creative advice you need to solidify your market niche by differentiating yourself from the competition, crafting a truly marketable and promote-able brand, and raising your visibility. If you want to get noticed and turn the spotlight on your business by becoming more newsworthy, this is the only resource you need.

Communication, Marketing, Merchandising, Branding, Advertising, Public Relations, Business & Economics, Sales, Advertising & PR, Marketing & Branding, Business Coach, Bestselling authors,