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Eddie Obeng is a British organizational theorist, educator, and author. He is a Professor at the School of Entrepreneurship and Innovation, Henley Business School and the founder and Learning Director of Pentacle (The Virtual Business School).
Obeng has been described variously as "a leading revolutionary" and "an agent provocateur" by the Financial Times, and by Abbey National as their "secret weapon".
Obeng pioneered the use of bespoke business simulation games to help stimulate and embed learning. In 1995, together with Keith Still, pioneer in crowd dynamics, he created the now obsolete virtual reality game 'Columbus'. Programming required high powered SGI Indigo computers, although the simulation ran at 25 fps on a standard PC running Windows 95. In 2010, he launched 'The Cube' (later rebranded to QUBE). Obeng's innovation with QUBE was to focus on learning and application by integrating all the business models, frameworks, and tools into the virtual reality enabled environment.
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