Elay is Senior Vice President, Global Sales Productivity at salesforce.com -- which includes industry strategy & programs, sales training, executive briefings, deal desks, sales tools, and field operations. Cohen's team is focused on providing compelling and relevant tools to all sales employees around the world to help customers understand the depth and breadth of salesforce.com's applications and technology. Elay’s book “Winning Sales Teams” was released in early 2013.

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