Inspiring and unconventional, Adam and Eric’s five core values represent a new business model for tomorrow’s entrepreneurs: one where culture comes before process. Friends and business partners, Adam Lowry, leveraging his chemical engineering know-how and Eric Ryan, armed with marketing expertise – are the men behind one of the most defining and disruptive business stories in decades.

From the start, “Go big or go home” was their mantra and in the decade since the 27-year-old co-founders first venture capital investment, they have built the world’s largest eco-friendly cleaning brand. In the process, they changed the perception of green home-care products – and the industry too.

Their company, method, is one of Inc. 500′s Top Ten and was ranked one of the most innovative companies in the world by Fast Company. Today, the partners sell over 100 different products in more than 8,000 stores, and revenues are north of $100 million. Time and Vanity Fair Eco-Leaders, Adam & Eric are featured regularly on CNBC, Bloomberg and Fox Business.

As Chief Greenskeeper, Adam’s focus is bringing sustainable innovations to the business. He also directs the sustainability aspects of product design, sourcing, and production, and provides strategic input for consumer marketing and the press.

Eric Ryan, the architect of the brand, brings experience and enthusiasm for building consumer and retail concepts. Eric has spent over seven years in advertising, trend-spotting and brand positioning for high-end consumer brands including Gap, Old Navy and Saturn. By fusing his knowledge of fashion and design, Eric has invented a modern and stylish line of surface products that are quickly finding their way to becoming permanent fixtures in homes around the world. Eric was ranked #1 speaker by 2009′s Masters of Marketing scores.

Bringing all of this to life at the lecture podium, Adam and Eric’s presentation delivers a rousing tribute to entrepreneurial spirit, full of anecdotes, case studies and their radical business philosophy. Audiences connect to the freshness and passion that is their company’s hallmark, illustrating how their ideas contrast and complement each other to bring energy to the brand.

Business, Technology, Entrepreneurship, College, Hot Campus Topics, Green,