[email protected]
As the first employee and only female partner at 72andSunny, Evin is a pillar of the agency and has led its evolution since Day 1. Equal parts creative business leader, strategic thinker and project manager, Evin created the prototype for a new species of "account person" - a role that has helped 72andSunny navigate the previously unchartered intersection of tech, advertising and Hollywood. Evin's golden touch has infused countless campaigns with brilliant innovation and produced prolific success -- from introducing Google's Talking Shoe to re-defining the music distribution model with Samsung and Jay Z, to generating a high-end baby market for Bugaboo, and, year after year, shattering records for the Call of Duty franchise. She also knows how to build a winning team, as showcased in marquee new business wins such as Tillamook, Starbucks, and Smirnoff.
Evin represents a significant piece of the agency's foundation and has managed to keep 72andSunny grounded and conserve its optimistic culture while scaling the business exponentially. During her 10 years at the agency, it has ballooned from 5 employees to over 450, and opened an office in Amsterdam thanks in large part to Evin's vision. From a cultural standpoint, she's indispensable: she has led the charge in constructing 72andSunny's production studio; been a key role in launching 72U, 72andSunny's one of a kind in-house training program; and helped plan an immersive Howard Hughes-themed theater experience for over 1,000 people at the grand opening of the new office space.
Evin is an educator-nurturer at her core. Not only is she a mom to twins, but she also taught in South Los Angeles as a member of the Teach For America corps, and the result is her rare combination of patience, tenacity and generosity. Originator of the agency's internal catchphrase, "culture people, culture," she's the first to rally everyone outside for much-needed beer after a tense situation.
Related Speakers View all
Stephanie Gutnik
Global Head of Digital Out of Home at Yahoo
|
|
Bethanie Baynes
Founder of Breadwinning Women of the World; Former D...
|
|
Sheila Marcelo
Co-Founder & CEO of ProofOfLearn.io; Founder of Care...
|
|
JJ Ramberg
Host of MSNBC's "Your Business" & Co-Founder, GoodSe...
|
|
Maddy Dychtwald
Co-Founder & Senior VP of Age Wave, Author & Changin...
|
|
Lorraine K. Lee
LinkedIn Learning Instructor; Named a Top Virtual Ke...
|
|
Sonia Hunt
Chief Marketing Officer, TEDx Speaker (1M+views), #1...
|
|
Erin Hatzikostas
Internationally Recognized Expert on Authenticity in...
|
|
Deena Shakir
Venture Capitalist & General Partner at Lux Capital
|
|
Sandra Douglass Morgan
President of the Las Vegas Raiders
|
|
Tammy Sun
CEO of Carrot Fertility
|
|
Anna Cecilia Frellsen
CEO of Maternity Foundation
|
|
Deb Liu
President & CEO of Ancestry
|
|
Sarah Barnes-Humphrey
Founder & Host of "Let's Talk Supply Chain," Founder...
|
|
Joan Michelson
Co-Host of the Electric Ladies Podcast, ESG Consulta...
|
|
Shaz Kahng
Board Director at GoPro, Former CEO of Gymboree & Aw...
|
|
Niven Postma
Author; Expert on Organizational Politics; Strategy,...
|
|
Kojenwa Moitt
CEO at Zebra Public Relations; Marketing Consultant;...
|
|
Sara Al Madani
Fashion Designer, Restaurant Owner, Tech-preneur & E...
|
|
Bela Bajaria
Chief Content Officer at Netflix
|