Sindell helps leaders of all kinds—whether they want to lead a company, run for the Senate, consult to the Fortune 500, or write a book—develop their thinking and organize their knowledge. This understanding of one’s self and developing the skills to express it become their authentic source of power.

From the time when Gerald Sindell was a teenage English student, he believed that he had an innate sense of the way things ought to be, and was an advocate for ideas that he felt everyone should know. Later, as a twenty-three year-old director, his first feature motion picture, Double-Stop, was a passionate argument for middle-class and artistic Americans to take responsibility for resolving the race issues that were destroying the fabric of our cities. The film won the Atlanta Film Festival Silver Phoenix for World's Best Motion Picture.

Sindell employed his advocacy skills in service for other filmmakers and writers. Young filmmaker Joannie Keller Stern asked Sindell for help in restructuring her film The Magic Machines, and it won the Academy Award for Best Documentary Short Film. When the celebrated Spanish director Bigas Lunas first viewed Sindell's recut of his film Reborn with Dennis Hopper, Lunas said: “You have revealed the film I was trying to make.” When Sindell worked with Pulitzer prize-winning playwright William Inge, Inge soon informed their producer that Sindell was the first and only person since Elia Kazan that Inge would allow to edit him.

He advised Tom Bradley in his first run for mayor of Los Angeles, and created all media for the campaign that led to Bradley’s long career as mayor. He worked with retired California governor Pat Brown on his powerful book on the death penalty, Public Justice, Private Mercy.

As a book developer, editor, and eventually founder and publisher of Tudor Publishing and Knightsbridge Publishing, Sindell has helped shape many books and careers. He guided Steve Rivele's first two non-fiction books (The Plumber and Colonel Ramsey's War) which soon led to Rivele's assignments writing the films Apollo 13 and Nixon, with dual Oscar nominations. He shaped Ralph Nader and Wesley Smith's Winning the Insurance Game, which is frequently upheld as a model for the useful consumer help book. Sindell brought together Henry Miller's letters to a young woman in the book, Dear, Dear Brenda, and helped create the voice of Brenda Venus, which made possible the book's narrative success. Explaining that he had accomplished more in “six months with Sindell than six years” with other advisors, much-published author Ken Dychtwald calls Sindell the “Obe Wan Kenobe for thought leaders.”

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