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Greg Cross  

Co-founder & Chief Business Officer at Soul Machines

Greg is one of the original tech nomads, who has spent his career travelling to and living in every major technology market in the world. He now lives in New Zealand but creates businesses that compete on the international stage. Most recently PowerbyProxi a company he co-founded was sold to Apple in 2017. In 2016 Greg teamed up with Dr Mark Sagar to create Soul Machines, to focus on humanizing Artificial Intelligence and exploring the future of human machine cooperation. With global corporations like AutoDesk, Mercedes Benz and Royal Bank of Scotland as early customers, Soul Machines is re-imagining what is possible in the delivery and underlying economics of highly personalized customer experiences and specialized knowledge. Greg is also the Sir John Logan Campbell Executive in Residence at the University of Auckland Business School.

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