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Gregg Heard
Vice President – Brand Identity and Design
Heard is responsible for leading multi-disciplinary teams to bring the AT&T brand to life across all areas of communication and interactive design. Heard fulfills an important role in the “Rethink Possible” branding initiative, which demonstrates AT&T’s commitment to pushing the limits of what’s possible to make life better for its customers. As the rollout of the company's "Rethink Possible" brand platform continues, Heard provides vision, strategy and leadership throughout every phase of development.
Before joining AT&T, he served as Senior Creative Director for Philips Design in the Netherlands. During his tenure, he set the creative direction and design strategy for Philips.com and the Philips Consumer website. Prior to Philips, Heard served as Director of User Experience for Sapient, where he provided creative and strategic direction for diverse teams to deliver complex e-commerce projects.
In his 22 years in the industry he has developed creative solutions for brands in many industries including Logitech, Sony, IBM, Harper Collins, Caterpillar, Revo Sunglasses, Philips and UPS. He has worked at prestigious design firms in San Francisco, Los Angeles, London, Atlanta and Amsterdam.
Numerous design publications and organizations have recognized Gregg’s work, including the International Forum on Design (iF), Communications Arts, Graphis, Graphic Design USA, and the Smithsonian’s National Design Museum. Gregg is a frequently sought-after speaker and judge at international design conferences and design competitions.
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