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James G. Searls  

Jim's real world experiences are the inspiration for Common Sense Sales Consulting.

He's not your "typical" salesperson - if there is one - but, his unique background brings a refreshing perspective to his sales consulting.

Jim began his career as a police officer. In his eight years on the force, he learned how to investigate crimes, how to listen for critical information, and how to read people. This experience has proven invaluable in conducting discovery meetings and uncovering customer needs.

After retiring from police work, Jim began his sales career selling mainframe computers, professional services and software for Burroughs Corporation (now Unisys). Jim successfully sold Burroughs computers in an environment where buying IBM was the "safe" move. Jim exceeded his quota his first year and was promoted to sales management where he consistently exceeded company expectations.

Ready for a new challenge, Jim moved into a consulting role with a start-up training and consulting company called The PACE Group. He sold and delivered training, developing the Northern California Region. He specialized in leadership development, sales, negotiation, communication skills, time management, and team building. Some of his key clients included IBM, Unisys, AAA, SBC, Compuware Corporation, Pac Bell, Parke Davis, and other small to medium sized businesses.

Jim then joined Compuware Corporation, a software and professional services company, as Worldwide Director of Sales Training. In this role as a trainer and sales consultant, he helped improve the sales performance of the entire sales team - from the VP of Sales to regional managers and sales people.

In 2004, Jim started his own sales consulting business, offering his experience to help companies improve their sales performance. Jim brings a practical, common sense approach to selling that has helped hundreds of sales people and many companies meet or exceed their sales objectives.

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