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Jeff Bloomfield        

Former Sales & Marketing Executive, Entrepreneur, Author, Cancer Survivor; Founder & CEO of BrainTrust

As a former sales & marketing executive, farm boy, and cancer survivor, Jeff Bloomfield will use his inspiring style and compelling life story to teach your audience how to communicate with more purpose, power and impact.

What if your audience understood the science behind trust? What if they could better understand the biology of change resistance and then tap into their authentic communication super power to be a more influential communicator in any setting, be it personal or professional? Bloomfield will teach your audience the latest research in the science behind decision making in a fun and interactive way that will allow them to drive compelling and provocative information into the parts of the brain that allows others to choose to change.

After being the first person in his blue-collar family to graduate from college, Bloomfield spent his corporate career in Biotechnology where he led several product launches for genetic cancer therapies. One of those therapies was for brain cancer. It was here that Bloomfield discovered the power of neuroscience and the fact that no one he knew in corporate America really understood how the brain worked, otherwise they wouldn’t do sales and marketing and coaching the way it was currently being done.

From there Bloomfield set out with a new mission, to teach others what he learned about the brain and how they can apply that information as professional communicators, particularly in leadership, sales, and marketing.

Bloomfield now spends the majority of his time speaking to organizations and conferences on the secrets of the buying brain and how to build and deliver compelling messaging that creates instant trust, clear contrast and an urgency to change.

Bloomfield’s most recent book, "NeuroSelling®" vaulted to best seller status in the first week it was released

Regardless of whether you are in leadership, sales or marketing, Bloomfield’s message will not only resonate, but leave you with an entirely new set of tools in your communication toolbox.

Speech Topics

The Science of Customer Decision Making

What if you could read your customer’s mind? More importantly, what if you could help them think the exact thoughts that lead to change? In this program, Jeff takes audiences through an experiential journey around the latest research in human decision making. Once we understand how our customers process information in order to make decisions, we can begin to craft and deliver messaging that is more impactful vs. antagonistic. In this program, you will learn how to overcome barriers to change (for both you and your customer), the biology, psychology, and physiology of decision making, and walk away with a communication model that will allow you to build trust faster and drive urgency to change in your customers!

Neuroselling

What if I told you that you’ve likely been trained to sell entirely the wrong way? Recent advances in neuroscience research have afforded us unprecedented access into the human mind. From how it processes information to how it builds trust. From how it resists change to how it loves the status quo. Turns out, most people communicate with their customers using the wrong information, in the wrong way, at the wrong time, and in the wrong order. In this program, Jeff takes the complex topics of biology, psychology, and physiology and simplifies them into an experiential learning program that leaves participants inspired and motivated to change the way they communicate forever.

Leading Change

As human beings, we are hardwired to avoid risk. We love our safety boxes. Unfortunately, you can’t grow if you don’t leave the comfy confines of status quo. In this program, Jeff takes audiences through an experiential journey of the science of change resistance including how we resist change and why we resist change. He then teaches you how to overcome those barriers to drive growth in your own personal life and the lives you’ve been entrusted to lead. As you might imagine, participants will leave this program “changed”.

The Science of Trust

People buy from people and brands they trust. People follow leaders and coaches they trust. In general, trust is just about the most important feeling one human being can have towards another. The big question is, how do you ensure it’s not just a fleeting glimpse of how others see you, but an actual sustainable feeling that drives each and every relationship in your life? In this keynote, Jeff reveals the science behind trust. This program will give people the knowledge and practical tools to be a more effective and authentic communicator that drives trust faster, whether it’s with customers, employees, or personal relationships.

Pattern Recognition

Nearly every habit we have, behavior we demonstrate and choice we make is a result of our brain recognizing and following specific patterns. Our brain thrives on pattern recognition. It uses patterns to predict. The problem is, many of us have conformed to the “patterns” of this world that aren’t necessarily helping us be better humans. From the workplace to the ball fields to our kitchen table, many of us have formed bad patterns that cause us to have less than healthy relationships. In this keynote, Jeff will teach you the science behind pattern recognition and help you self-diagnose the patterns you’ve formed so you can be transformed by the renewing of your mind. Then you will be able to change every aspect of every relationship you have both professionally and personally!

News

Dan Docherty, PhD Named President at Braintrust
Dan joined Braintrust in 2018 as a. ... Dan Docherty has been named the President of Braintrust as of June 1, 2020. Dan joined ... Jeff Bloomfield, Founder/ CEO.

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