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Jennifer Gosse    

CMO of Tracky, an open social collaboration platform

Jennifer has been building companies, developing websites and creating online marketing campaigns since the mid-90s.

She's done a lot of planning and project management along the way.

She's a self-proclaimed "doer" who thrives on the synergy of getting things done with other like-minded people.

Jennifer loves it when a plan comes together. But the planning itself? Not so much.

In her words, Jennifer describes why Tracky represents something much more than a business. It's the culmination of her passion meaningful connections and productive collaboration:

"In the past, I've worked with numerous startups and have held management positions at consumer advocacy and internet organizations with complex business models, national marketing campaigns and international teams.

To manage it all, she's used just about every system out there, from email to spreadsheets to enterprise software installations to manage teams, projects, milestones and the little things in life.

Every system has had merit but not one system could keep my life on track and our teams engaged.

And while I realize that it's not the system that can make people productive, it's people who get things done, I've learned that when software is a barrier to connect and accomplish, we tend to do less and feel worse about our work and goals.

On the other hand, when software can get out of the way and help people organize the vastness of knowledge and connections that we're swimming in, productivity and passion increase. That's what we're working hard to achieve at Tracky.

It's not just the platform that I'm enthusiastic about, it's the human connections that keep me engaged. Let's do this! #opensocialcollaboration #FTW."

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