Jesse Horwitz is the Co-founder of Hubble – the DTC, subscription brand that delivers affordable lenses to customers on a monthly basis. Hubble was founded to solve a real pain point for consumers who were overspending and overusing their lenses. Through a DTC subscription-based model, Hubble changed the way consumers purchase lenses by offering quality, daily lenses at an affordable price – a more convenient and healthier option than what was previously available. Horwitz and co-founder Ben Cogan built a business that’s raised over $30 million with over $55 million in run rate revenue, making it one of the fastest growing direct-to-consumer e-commerce startups in the US. Prior to Hubble, Horwitz studied economics and finance at Columbia University before attending Harvard Law School. He then secured an internship with Bridgewater Associates where he met Cogan. Hubble’s continuing to expand globally and has launched in Canada, the UK, the Netherlands, Spain.

Consumer Behavior, Consumer Goods, Consumer Psychology Branding, Marketing, Innovation, Consulting,