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Jim McCann likes to make things grow. Just as he built an international business from a single Manhattan flower shop, McCann, CEO of 1-800-FLOWERS.COM, has helped expand the definition of retailing in just a decade.
Recognizing the enormous potential in providing on-the-go consumers with quality, gift-giving opportunities, McCann pushed traditional boundaries to create not just one, but several access channels. Today, 1-800-FLOWERS.COM customers can send a wide variety of floral products and other thoughtful gifts around the block or around the world by clicking a mouse on a personal computer, walking into one of its stores, or by dialing 1-800-FLOWERS.
McCann acquired the 1-800-FLOWERS number in 1986 after successfully building his own chain of 14 flower shops in the New York metropolitan area. Using a thorough understanding of his customer base and market, he focused on creating a reliable brand name and instilling a sense of trust and convenience in an industry that had previously had no leader. As his business grew, McCann pioneered its entry into other retail access channels—going online in 1992. Today, 1-800-FLOWERS.COM has one of the best-known websites (1-800-FLOWERS.COM) and maintains strategic online relationships with a number of online services, including America Online, Microsoft Network (MSN), Yahoo!, and Google.
McCann attributes much of his success to the training he received in his first job—as a social worker. As an administrator at St. John’s Home for Boys in Rockaway, New York, McCann recalls, he had to help underprivileged teenagers learn how to overcome the challenges of poverty, drugs and despair. His experiences greatly influenced the open management style he uses today.
McCann’s humanitarian efforts, his entrepreneurial acumen and his retail vision have been widely recognized in the business community. Among his many honors are Entrepreneur of the Year, Retailer of the Year, Advocate of the Year, and Direct Marketer of the Year. He has also been named one of the Top Business 100 in Irish America Magazine.
Active in numerous business and community organizations, McCann is on the national boards of directors of Gateway 2000, OfficeMax, the National Retail Federation, The Boyds Collection, Willis Group Holdings Limited and GTECH Holdings Corporation, as well as the boards of Hofstra University and Winthrop-University Hospital. He also supports programs for the developmentally disabled. McCann is the author of Stop and Sell the Roses and the co-author of Celebrations: A Joyous Guide to Holidays from Past to Present, as well as A Year Full of Flowers.
Videos
Speech Topics
Etiquette for Using 21st Century Technology
Building Relationships Through Customer Service
The Green Thumb Guide to Growing Your Business
Cultivating an Entrepreneurial Culture: “I am a cultural engineer”
Talk Is (Not!) Cheap – The Art of Conversational Management
The Contact Economy
Globalization: Business Without Borders
The Re-Re-Re-Reinvention of Retailing: So-Lo-Mo – the Fourth Wave
Lessons as an e-Commerce Pioneer
1-800-FLOWERS.com was a pioneer of e-commerce in 1992, when it became one of the first companies to sell online. The company has continued to enhance its pioneer reputation over the years. Learn some of the company's secrets of its online success.
The Importance of Relationship Building and Customer Service
Nothing is more important than customer service, and to McCann, nothing establishes strong customer service more than building a relationship. But how do you do that? He has some definite ideas...
What Being a Social Worker Taught Me
How McCann's years spent running a home for boys in New York City influenced the management style he uses today.
Stop and Sell the Roses
The story of Jim McCann, tracing his early days as a social worker in New York City through the development of 1-800-FLOWERS.com as an internet pioneer and a leading gift company.
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