Meet serial entrepreneur and Rare Birds founder, Jo Burston. Jo breathes life and purpose into everything she does, making her the successful entrepreneur and natural leader you see today. Jo is a die hard entrepreneur, she sees everything as possible.

Jo quotes – “When I hit a wall, there are only four options – Go over it, go round it, bury under it or smash straight through it”

“I’ve had a few companies and start-ups, and as a die hard entrepreneur the drug and continual addiction for me is seeing my idea becoming a MVP, creating a sandpit and building a business that creates value by way of innovation, disruption, scalability and most importantly, the need to have a great time doing so. I’ve built companies, broken companies, sold companies and a some have even broken me! I had a few decent callouses and scars, they make me unique and incredibly resilient”

Her brands, Job Capital, claimyourtax.com, big-data.net.au, cleaningmaideasy.com.au, thecandidatebank.com.au and most recently Inspiring Rare Birds are working examples of her ability to build and grow smart businesses. Some successful, some she broke and others a total failure. All the while these experiences of failing and succeeding has created the greatest education as an entrepreneur.

Entrepreneurship, Women in Business, Motivational, Australian, Australia, Marketing, Management,