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Joan Magretta, M.B.A., Ph.D  

Best-Selling Business Author of "What Management Is"

Joan Magretta is a uniquely authoritative speaker on management who has written the big-picture management book for our time What Management Is chosen by BusinessWeek as one of the ten best business books of 2002. The book has been said to be one of the most comprehensive and coherent presentations of management theory and practice since Peter Drucker's Seminal Works.

Dr. Magretta is an articulate, passionate and deeply knowledgeable speaker on the full range of management topics. Exhaustive research and many years experience as a corporate manager informs her " back-to-basics" message. Enthusiasm, humor, and common sense make it fun and accessible.

Joan Magretta is a Senior Institute Associate at the Institute for Strategy and Competitiveness at Harvard Business School. She was the principal strategy editor at the Harvard Business Review and was a partner at the leading management-consulting firm of Bain & Co.

With What Management Is, Joan explains both the logic of successful organizations and how that logic is embodied in business models, strategies, and business practices. In this simple, clear volume, Joan refines the insights from a comprehensive survey of books and articles to produce an essential book on the discipline of management with a practical eye for what matters in real organizations.


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