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John Hanke    

Founder & CEO of Niantic; Creator of Pokemon Go App & Former Leader of Google's Geo Division

John Hanke is an American entrepreneur and business executive. He is the founder and current CEO of Niantic, Inc., a software development company spun out of Google that designed Ingress, Pokémon Go and Harry Potter: Wizards Unite.

Hanke's career started at a video game design startup, Archetype Interactive, where he developed Meridian 59, one of the first commercial massively multiplayer online role-playing games. They sold the firm to The 3DO Company on the day he graduated from Berkeley in 1996 with an MBA. Hanke and Sellers created another entertainment startup, The Big Network, which was quickly sold in 2000 to eUniverse for $17.1 million.

Hanke later co-founded geospatial data visualization firm Keyhole in 2001 and acted as the firm's CEO. Early funding was provided by the corporate venture group within Sony, and the startup was able to garner significant attention from the use of their mapping technology in media reporting overlays during the early parts of the Iraq War. Keyhole's mapping technology was also noted by Google co-founder Sergey Brin, and the freshly-public Google bought Keyhole in 2004 for $35 million in stock.

Hanke joined Google as a part of Keyhole's acquisition, and he became the Vice President of Product Management for the Geo division. During this period, he oversaw the transformation of Keyhole's technology into Google Earth and Google Maps in 2005. He also negotiated an agreement to include Google Maps on the iPhone. Other significant products followed, including StreetView, SketchUp, and Panoramio. During this period, he shaped a team he would later use to form Niantic.

In 2010, Hanke was given resources to staff a gaming unit within Google and the new internal startup was dubbed Niantic Labs. Returning to his gaming roots, the company crafted an augmented reality location-based multiplayer game called Ingress. The game had a million players within a year of its 2013 release, and seven million by 2015. Hanke led Niantic's split from Google in late 2015 and raised $30 million from Google, Nintendo, and Pokémon. He stayed as the company's chief executive and guided the firm through the release of the much-covered Pokémon Go in July 2016, which generated more than $2 million in daily revenues. However, he has made public his concerns about the dangers of virtual realities.


A chat with Niantic CEO John Hanke on the launch of Harry Potter ...
John Hanke: Yeah, you know.. we did Ingress first, and we were thinking about other projects we could build. Pokémon was one that came up early, so we ...
Pokémon Go creator John Hanke of Niantic to speak at GamesBeat ...
John Hanke has come a long way with Niantic Labs, the creator of the mobile gaming sensation Pokémon Go. That augmented reality game is so hot that it has  ...

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