Mr. Blum serves on Yum! Brands' partner's council, which sets the corporation's overall strategy. In this role, he leads the company's global government affairs, nutrition, issues management, internal and external communications, diversity, community relations and corporate philanthropy. Before this appointment, Mr. Blum was vice president of public affairs for Taco Bell Corp., a Yum! Brands subsidiary. Before joining Taco Bell in 1993, Mr. Blum served as Asia-Pacific regional director for Ogilvy & Mather Public Affairs. He also was managing director of Ogilvy & Mather's public affairs offices in Chicago, Singapore, Hong Kong, and China. He is the only foreigner to have addressed China's Cadre Party Training School comprised of the country's 300 senior-most political leaders. Earlier Mr. Blum served as one of the youngest White House staff assistants to former President Jimmy Carter. He also participated in an LBJ Congressional internship on Capitol Hill.

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