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Gurovitsch was recently appointed lead music booker for NBC’s latenight franchise, and has some advice for her peers in the biz: “When it comes to your personality and attitude, there is no mold you’re expected to fit into in order to assume a specific role or title,” she says. “It’s the ultimate cliche, but be yourself.” Gurovitsch’s new role at “Tonight” is a result of her impressive stint at NBC’s “Today,” where she booked a record number of acts (24) for the show’s 19th annual Summer Concert Series, including 5 Seconds of Summer and Hozier in their U.S. morning show debuts.
News
Exclusive: 'Today' Show Booker Julie Gurovitsch Heading To 'Tonight'
Julie Gurovitsch, coordinating music producer for NBC's Today, is moving to a
new daypart. Beginning next month, Gurovitsch will take the reins as lead music ...
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