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Katya Andresen      

SVP Card Customer Experience at Capital One

Katya Andresen the SVP Card Customer Experience at Capital One. She leads US card research and insights, brand marketing, performance marketing, digital customer experiences teams and customer service operations.

She was formerly the CEO of Cricket Media, an education media and technology company where she was responsible for all strategic, operational, financial, human capital, technology, product, content, marketing and brand building activities, as well as the company's joint venture in China.

She was also the Chief Operating Officer and Chief Strategy Officer of the donation technology platform Network for Good, as well as a speaker, author and blogger. In addition, she is currently an adjunct professor of communications at American Universitys Key Executive Leadership Program and serves as Vice Chair on the board of the Nonprofit Technology Network (NTEN).

She has 20+ years of work experience in the United States, Asia, Africa and Eastern Europe, spanning:

  • organizational management and strategy
  • technology platform/SaaS product strategy
  • branding, marketing and communications
  • digital and traditional media
  • philanthropic thought leadership
  • fundraising

Katya has trained thousands of organizations in effective marketing and online engagement, and her marketing materials have won national and international awards. She is the author of the book, Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes and is also an author featured in People to People Fundraising - Social Networking and Web 2.0 for Charities and Nonprofit Management 101. Fundraising Success Magazine named her Fundraising Professional of the Year in 2007.

Before joining Network for Good, she was Senior Vice President of Sutton Group, a marketing and communications firm and worked with Institute for Sustainable Communities in Ukraine. She also worked for CARE International.

Katya traces her personal passion for good causes to the enormous social need she witnessed as a journalist prior to her work in the non-profit sector. She was a foreign correspondent for Reuters News and Television in Asia and for Associated Press and major US newspapers in Africa.

Videos


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Cram Your Message - Katya Andresen
added about 2 years ago
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NTEN Interview - Katya Andreson
added about 2 years ago

News


Katya Andresen to Join ePals(R) as New CEO - MarketWatch

Katya Andresen to Join ePals(R) as New CEO. Social Networking Veteran Assumes Leadership Role at Leading Global Learning Network. WASHINGTON, DC ...

Fundraisers Respond Faster and Smarter With Each Relief Effort ...

Katya Andresen, chief operating officer at Network for Good, an online giving portal that accepts gifts on behalf of many large charities involved in helping storm ...

Online Giving Streak Continues With 13% Rise Last Week ...

Katya Andresen, chief operating officer of Network for Good, said she thought the increase could be attributed to the rising number of sophisticated appeals ...

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