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Kevin Kelly      

Bestselling Author, Consultant, Storyteller & Sales Motivation Speaker

Kevin Kelly knows the challenges and joys of the sales profession more than most having sold across industries and cultures all his life. He packs 25 years plus of energy, enthusiasm and results into his keynotes and consultancy service.

Born into a business family, Kelly began his sales apprenticeship in the family shop in the West of Ireland at the tender age of six. Very soon he became aware of the power of attention – different types of attention! Barely able to see over the counter, he entertained customers a multiple of his age that were happy to tell him their life story or at least that’s how it felt. Then there were others who just couldn’t get served quick enough so they could get on with their daily chores. He quickly understood what type of customer wanted swift execution and which one wanted a counseling service!

On graduating with a Marketing degree, Kelly consistently broke sales records in each of companies he worked for culminating in him being continuously head hunted. Finally in 1990, he honoured his entrepreneurial DNA and set up his own company, Advanced Marketing. The company dedicated itself initially to increasing the sales of small and medium businesses in addition to exhaustively researching the area of personal and business potential. In 1996, he committed to writing a bestselling book on motivation, the first of its kind on the Irish market: “How? When You Don’t Know How." He learned a very valuable lesson in terms of selling and execution: knowledge may give you enough reasons not to act but Do! it anyway. Since then he has written four more books. Staying true to his Irish roots, Kelly is a master storyteller who has worked around the world with Fortune 500 companies and prestigious associations like the Million Dollar Round Table.

Speech Topics

Attention is Everything in Sales (For Sales Managers)

The sales environment has changed –A leader must collaborate across departments to make that sale. Sales is truly a team sport. In line with the emergence of the uber informed customer, the sales role has evolved –as a leader you need to develop trusted advisors, not order takers. Meanwhile, with attention spans, shortening and competition increasing, making your message stick is a massive challenge. You must upskill your team with the tools necessary to persuade. Finally, In this changing and tougher sales environment leaders have to work harder to recruit and retain top sales personnel. But amidst all the changes, one thing remains the same –any successful sales campaign has to be based on one key buildingblock – delivering quality attention to customers and your sales team. Attention guarantees customer and employee engagement. Kevin Kelly has sold cross cultures and across industries – he understands the power of Attention to engage customers and collaborate within a team and ultimately sell more

Attention is Everything in Sales

The sales environment has changed – more often than not several people have an influence on the buying decision eg purchasing, IT , department head, digital etc. The sales role has also evolved from a transactional focus to consultative. Buyers want trusted advisors, not product reps. Meanwhile, with attention spans shortening and competition increasing, making your message stick is a massive challenge. But amidst all the changes, one thing remains the same –any successful sales campaign has to be based on one key building block – delivering quality attention to customers and co-workers. Attention is the most powerful sales drug in the world with no side effects. So no need to tear up the book and rewrite the rules, the basics are and will always be the same – authentic attention guarantees engagement which guarantees sales. Kevin Kelly understands the challenges more than most as over the past two decades he has sold cross cultures and across industries. He intimately understands the power of Attention to engage customers and convert them into advocates.

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