While working on Wall Street as a consumer brands investor, Kimberley Ho had an insider's view of the skincare industry and it wasn't pretty. She saw a need for safe, natural products and decided to fill it herself by starting Evereden, a non-toxic skincare line for children. Since launching in March 2018, Ho, a Malaysian immigrant, has raised $2 million and her products have received accolades from Bobbi Brown and Vogue, among others.

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