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Kimora Lee Simmons      

CEO of JustFab and Creator of Baby Phat; Former Fashion Model

Model and fashion icon Kimora Lee Simmons started her career at age 14, when she landed a modeling contract with Chanel and moved to Paris. The young model worked under the famous designer Karl Lagerfeld. After closing a haute couture show as a child bride, Kimora Lee became a sensation within in the industry. Soon after, she forged a close friendship with model Tyra Banks and became a self-proclaimed muse of Lagerfeld. Kimora, along with three other models, were dubbed "the four Karlettes."

Simmons' fashion design career started shortly after marrying Russell Simmons. Her then-husband had begun creating baby clothing from his Phat Farm clothing line. Kimora Lee then took the project on herself, and Baby Phat was created in 1999. She was named creative director and president of the line, taking it from baby t-shirts to a full line of urban women's wear. In January 2004, Kimora Lee and Russell Simmons sold the apparel and licensing of the Baby Phat and Phat Farm brands to Kellwood Company for $140 million.

As a result of the sale, the former couple started expanding the line, including the Simmons Jewelry Company, which included the "Diamond Diva" line. That same year, Kimora Lee and her husband signed a deal with Coty, Inc. to create a line of women's fragrances under the Kimora Lee Simmons brand. The couple also signed with Vida Shoes International to create a line of women's shoes under the Baby Phat line. In 2007, Kimora Lee Simmons was promoted by Kellwood to President and Creative Director of Phat Fashions, which covered both Baby Phat and Phat Farm.

Kimora Lee expanded her talents to television in 2003, when she earned a Tony Award for working as executive producer of the Russell Simmons Presents: "Def Poetry Jam." Simmons has also been a judge for many model and fashion-based television programs, including "America's Next Top Model" and MTV's "Fashionably Loud." In 2007, she started appearing on "Kimora: Life in the Fab Lane," a reality show.

Simmons wrote a self help book, "Fabulosity: What It Is and How to Get It," that was published in February 2006. She has also launched five perfumes for women: Goddess, Golden Goddess, Seductive Goddess, Baby Phat Fabulosity, Love me and the last fragrance she put out from her time with Baby Phat, Dare Me.


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