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Koula Callahan
Expert Communicator and Storyteller, Brand Manager & Public Speaker; Formerly Part of the Leadership Team at StoryBrand
For the last 6 years, Koula Callahan has been a strategic part of the multi-million dollar growth of two brands, StoryBrand and Business Made Simple. During her time there, she has:
- Grown the organization from $250k to $15M in annual revenue
- Created and launched 10 on-demand video courses
- Been on-screen talent for 3 on-demand video courses and numerous livestream conferences
- Created and grown two certification programs to include over 1,000 StoryBrand Certified Guides and Business Made Simple Certified Business Coaches
- Hosted a podcast that generated more than 20 million downloads
- Created content and been on stage talent for dozens of live events from a 2,400-person conference to a 5,500-person livestream
- Created and been on-screen talent for hundreds of webinars, videos, and other lead-generating media content
- Crafted and helped execute multiple product launches including the launch of Business Made Simple University (now over 18k users)
- Facilitated thousands of marketing and communication workshops for business leaders in a variety of industries
- Launched multiple bestselling books: "Building a StoryBrand" (#1 Wall Street Journal bestseller with over 600k copies sold to date), "Business Made Simple," "Marketing Made Simple"
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