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Larry Broughton      

Award-Winning Entrepreneur & CEO, Best-Selling Author, Serial Entrepreneur & Former Special Forces Operator

Larry Broughton is an award-winning entrepreneur and CEO, bestselling author, serial entrepreneur, keynote speaker, and former Special Forces Operator. As a former US Army Staff Sergeant, serving 8 years on Special Forces A-Teams (commonly known as the Green Berets), Larry has parlayed the lessons learned from his time in service to his country and applied them to the business arena attaining extraordinary success.

He is the Founder & CEO of broughtonHOTELS (www.broughtonHOTELS.com), a leader in the boutique hotel industry; and yoogozi.com, an inspirational online learning forum for leaders and high achievers. Larry has received several business awards, including Ernst & Young’s Entrepreneur of the Year®, the National Veteran-Owned Business Association’s Vetrepreneur® of the Year, Coastline Foundation’s Visionary of the Year, Passkeys Foundation’s National Business Leader of Integrity, and his firm was recently awarded HSMAI’s 2018 Best of the Best Hotel Management Company of the Year and has also been included on Entrepreneur Magazine’s Hot 500 List of Fastest Growing Private Companies.

Larry has authored several articles and books on leadership, team building and entrepreneurial significance, including his newest book, an Amazon #1 bestseller, VICTORY: 7 Revolutionary Strategies for Entrepreneurs to Launch Your Business, Elevate Your Impact and Transform Your Life, and FLASHPOINTS for Achievers. His upbeat, creative approach to business and life has been featured in newspaper and magazine articles across the country and he’s been a guest on news and TV programs on every major network, including multiple appearances on CNBC’s The Big Idea with Donny Deutsch, MSNBC’s Your Business with JJ Ramberg, and Travel Channel’s hit show, Hotel Impossible. CBS News has called Larry “the nation’s foremost expert on leadership and entrepreneurship.”

Larry has presented to, coached, and mentored thousands of current and aspiring leaders and entrepreneurs across the country. He has delivered keynote addresses and training programs on topics including entrepreneurship, leadership, and overcoming fear and failure to Fortune 100 firms, universities, non-profits, medical facilities, and even the Pentagon’s Office of the Chairman of the Joint Chiefs of Staff.

Larry has attended the Executive Program at prestigious Stanford University; studied Russian at the world-renowned Defense Language Institute; and Political Science at University of California, Santa Barbara and College of San Mateo.

Videos


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Larry Broughton Speaker Reel 2019
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Speech Topics


F* WORDS FOR LEADERSHIP & LIFE

Emotional barriers of fear and failure are part of every leader and high-achiever’s journey. Larry shares inspiring stories and practical tips to move audiences closer to their fullest potential and overcome any obstacle. Audience Members Will Learn:

  • How to break through barriers of FEAR, FAILURE, and other F* Words that shackle them to mediocrity
  • A new approach to overcoming adversity
  • The keys of loving a more productive, high-impact and significant life

FIVE SPECIAL OPS STRATEGIES TO BUILD ELITE TEAMS

Based on his background serving on elite US Army Special Forces A-Teams and his entrepreneurial experience building teams that outmaneuver and outperform larger, better-funded organizations, Larry discusses the ideal profile of effective teams and offers tools, techniques, and resources to create and motivate teams to greatness. Audience Members Will Learn:

  • Strategies to attract the top performers in their field
  • How to eliminate water cooler complaining and understand their team’s needs and wants
  • Practical tips to foster loyalty, creativity, and a never-surrender spirit in their team

NAVIGATING CHANGE & UNCERTAINTY

Change happens when the cost of the status quo is greater than the risk of change. In business, leadership, and life, change is the one constant, yet scares and paralyzes most leaders and team members. Winston Churchill famously said, “We must take change by the hand or rest assuredly, change will take us by the throat.” Audience Members Will Learn:

  • Inspiring leadership techniques that will reduce fear and increase innovation in the face of change
  • How to pursue positive change to propel them towards a life of significance and success
  • Techniques to navigate the rough waters of change and to infuse a spirit of anticipation, confidence, and excitement to any team challenge

LEADERSHIP LESSONS FROM A FORMER GREEN BERET

During this keynote, I share the insider secrets and the key success strategies for effective leadership from my service on A-Teams in the US Army’s elite Special Forces (The Green Berets). My stories include how I parlayed my lessons learned to build world-class businesses and become an award-winning entrepreneur. I explain that healthy and effective leadership skills are within everyone’s grasp, not exclusive to those in official command-structure roles in formal organizations. Based on my military and entrepreneurial experience building teams that outmaneuver and outperform larger, better-funded organizations, I also discuss the ideal profile of effective teams and offers tools, techniques, and resources to create and motivate teams to greatness.

WINNING NOT WHINING: A VICTOR’S STORY OF TRIUMPH

I share motivational and inspirational stories, lessons, and anecdotes of victory over the guilt and shame of personal trauma during my teen years, early leadership roles, serving as an elite US Army Green Beret, struggles with addiction, life as an accomplished entrepreneur, living with PTSD, and the rewards of faith and family. These presentations can be customized for audiences of all ages and maturity levels. My journey from darkness to light is emotional, funny, and inspiring. Some audience members are stunned, others cry, and many cheer as I relate my stories of tragedy to triumph.

CRACKING THE E-CODE: UNLOCKING THE ENTREPRENEURIAL POTENTIAL IN ANY ORGANIZATION

Today’s dynamic business environment demands bold leadership, focused decision-making with 360-degree visibility, and agile teams capable of rapidly leveraging opportunities. Unfortunately, many organizations are plagued by glacial decision cycles, ineffective silo structures that kill effective collaboration and creativity and arcane talent development programs that waste human capital. The result? Staying stuck in neutral while more nimble competitors race past.

It’s time to “crack the E-Code” and unlock the latent Entrepreneurial Potential lurking within your organization today!

This high-octane keynote shares 6 mission-tested strategies to:

  • Engage and empower your team with the Entrepreneurial Mindset
  • Discover and leverage the unique strengths of each team member
  • Dramatically improve collaboration and communication across departments/divisions
  • Significantly improve the speed, efficiency and outcomes of your organization’s decision-making process.

CUSTOMIZABLE HALF-DAY, FULL-DAY AND TWO-DAY PROGRAMS ARE ALSO AVAILABLE FOR YOUR EVENT.

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