Linda Ruffenach has many passions including a love for business, a taste for bourbon and a strong belief in the importance of the employee and customer experience. She has been in marketing and customer care for over 20 years. She has been COO, CFO & CEO, growing a small startup to a $100+ million international enterprise . She has been through every stage a company can go through from fast growth, rapid decline, to complete transformation.

She believes everyone can achieve Total World Domination, both personally and professionally. The first step is understanding what it means to you, your career and the people around you. Through guided discovery you realize it is about recognizing the critical decisions we make everyday that influence the direction your path with lead. It is about empowering each of us to recognize and take control for where life takes us.

As the founder of Whisky Chicks and author of the best-selling book, How to be a Bourbon Badass, she is the perfect blend of business and bourbon. She has helped introduce and educate 1000's of people from all over the world, to the pleasures of a good glass of whisk(e)y and to the secrets of how to achieve their version Total World Domination.

Entrepreneurship, Entrepreneurs Authors, Customer Service, Customer Experience, Customer Loyalty, Alcohol and Drug Abuse,