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Melanie de Vries
CEO & Co-Founder, PaymentScholar
Melanie has over 20 years’ experience in driving strategy for leading organizations including educational institutions and childcare providers, software and professional services, non-profits, alternative energy, manufacturing, and health services. She has a history of success with building, growing and improving the profitability and value of companies. Melanie is also an expert in positioning companies for expansion and developing techniques that create improved business practices.
As CEO and Co-Founder of PaymentScholar, she is leading the launch of a company that provides an easy and cost-effective registration, payment and reporting systems for schools. Melanie directs the organization’s start-up and growth strategy, including the launch and business plan; financial plans; marketing, sales and partner programs; and investor relations.
Prior to that, she was CEO and founder for the de Vries Strategy Group, where she advised organizations on short- and long-term strategic planning, market positioning, market analysis, brand development, operational design, and benchmarking. She also served as the senior marketing officer for world-leading organizations and high growth start-ups, including Deloitte & Touche/Deloitte Consulting, The Learning Care Group and ForeSee Results. In these roles, she oversaw the execution of business and marketing strategies to drive growth and increase market share.
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