Michael Miller has built an impressive track record over his 20+ year career, developing unique creative and brand strategies for some of the world’s top companies. Most recently, Miller was a marketing Vice President at T-Mobile, overseeing creative, experience, content and social media.

Miller led the organization through a modernization of their digital brand and marketing approach. He started by building T-Mobile’s internal agency of nearly 100 employees, managing production budgets of $40M annually, and effectively shifted the majority of digital, design, production and social content to internal resources. This move gave the Brand direct control of the creative content output as well as saved tens of millions annually in agency and production costs.

Miller sought out new agency partners who’s unique skillsets would augment and compliment their internal team’s creative and production muscle. This combination resulted in the reinvention of the Brand’s digital vision, content creation, social strategy, marketing calendar and integrated campaign structure.

Miller’s leadership and creative engagement directly impacted many of T-Mobile’s iconic campaigns, including the 2018 and 2019 Super Bowl commercials, as well as creative partnerships with MLB, The Tonight Show with Jimmy Fallon, Panay Films, ATTN, and many of T-Mobile’s entertainment partners.

Prior to joining T-Mobile, Michael Miller was the Senior Vice President - Executive Creative Director at Razorfish overseeing the creative strategy, experience design, brand strategy, and business transformation for Razorfish’s largest accounts. Miller was also Razorfish’s industry expert in the Travel & Hospitality field, speaking at conferences and special engagements to industry leaders, as well as consulting with industry clients around the world.

His work is best exemplified by the digital transformation of Delta Air Lines, where Miller led the holistic re-imagining of Delta’s digital brand experience. Razorfish and Miller’s work vaulted Delta into the leading position in the digital and customer experience realm, as well as exceeded Delta’s revenue and brand metric targets.

Miller led the creative strategy, campaign development and multi-channel experience redesign for Southwest Airlines’ most recent brand reinvention, re-envisioning Southwest’s award winning app and website experiences. Miller also spent a year working in the United Arab Emirates partnering with Cognizant to reimagine Etihad Airlines digital and brand experiences.

Digital Marketing, Digital Business, Digital Executive, Social Media, Business, Leadership