Mike Benson is the chief marketing officer at CBS. Before this he served as the head of advertising at Amazon.

Benson was Chief Creative Officer of Global Media Group at Time Warner Inc. since May 12, 2011 and served as its Senior Vice President. Benson served as Executive Vice President and Co-Head of Marketing at ABC Primetime Entertainment since June 2009. In this position Benson oversaw all marketing activities for ABC’s Primetime and Late-Night lineup, while also establishing the on-air tone and brand for ABC Entertainment.

Benson served as Chairman of Promax & Bda. He is an adjunct professor for Boston University, teaching entertainment marketing though a program in Los Angeles. Benson was named one of the top Hispanic marketers of the year from AdWeek's Marketing y Medios Magazine. He was also recipient of the Promax Brand Builder Award in 2004. Benson received ABC's first marketing Emmy Award in 2009, was named an Entertainment Marketer of the Year in 2008, 2007 and 2005 by AdAge and in 2000 by Brandweek Magazine.

Branding, Creativity, Marketing, Digital Marketing, CMO, Social Media, Media Professionals, Entertainment Industry, Internet Consulting, Public Relations,