Nadjia Yousif is a core member of the Technology Advantage and Financial Institutions practice areas at The Boston Consulting Group. She designs and implements programs for large financial services institutions to adapt and thrive in an era of technology disruption.

As a partner at BCG, Nadjia Yousif helps banks, central banks, payments providers and insurers fundamentally change their technology systems, organizational structures and digital customer experiences. A passionate advocate for empowering individuals -- and technology -- in the workplace, Yousif also leads Diversity & Inclusion for BCG in the UK, where she is based, and has published several articles on topics related to diversity and technology. These include interviews with industry leaders, white papers on topics such as the digital "value trap" for banks and the opportunity around "digitally driven gender diversity."

Nadjia joined BCG in 2004 in US, and re-joined the firm in 2009 in London. She also worked for several years at UBS Wealth Management in New York.

Technology, Diversity, Diversity Topics, Inclusion, TED, DEI Thought Leadership,