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Peter Taylor has more than 25 years of multi-channel business development, marketing and retail merchandising experience in catalog, retail and e-commerce businesses.
He has e-commerce expertise in platform assessment and selection, site performance management, site development and optimization, and e-mail, search, affiliate and social media marketing. In March 2009, Peter completed the re-building of the web site of Sport Chalet, a 54-store chain, including site re-platforming and redesign, backend integration and restructuring of all cross-channel marketing initiatives. Peter has also been general manager of Road Runner Sports and has held senior management positions with specialty chains and has been a founding senior manager in Internet start-ups.
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