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Prashalee Gaikwad  

Founder,Point of Hue

I am the founder of Point of Hue , an art platform which envisions involving youth in creating contemporary art , generating art needs at an educational level and incorporating art learning’s with management processes. As an artist with a marketing background, my focus lies in developing art perspective, application in functional art along with teaching the art of channelizing creative thinking . Through this initiative, have reached a vast audience ranging corporate financial firms, NGOs, government organizations and schools. Since its inception , sold approximately 500 paintings connecting with global buyers & patrons including IDBI Asset Management, Tata Capital , Marsh Insurance Brokers & Birla Associates to name a few.

Point of Hue’s prime focus is on art application on consumer lifestyle products, architectural and design changes with help color therapy, imagery & paintings for Healthcare sector – Maternity, Dental , Optometry & Cosmetic Surgery Clinics, strategy paintings for corporate , Art gifting and Art consultancy and services to the hospitality sector.

Entrepreneurial features: ,Birla Group ‘ WOW Connect’ Quarterly Magazine on Women entrepreneurs, Project Effexx , , TOI , Zee Business ‘Money to Wealth’, MI Marathi Channel. Young achiever felicitation: Tata Capital & Maratha Community.

Exhibitions : KGAF 2009 , KGAF 2010 , KGAF 2011 , Asia Design Splendour , Wassup Festival , Ibis – Accor Group of Hotel ( Supporting Aids Awareness and Fund Raising )

Workshops & Presentations : Cognizant Technology, NWWA, TIFR & MTHR Global.

NGO Support : Swayamsiddh , Aurangabad , a parental organization for mentally challenged children – Paintings utilized by JP Morgan Fund raising for R.A.I.N - Beyond Smiles Foundation , Mumbai.

Work Experience : More, Birla Retail – Marketing & Branding for Private Label , Big Vision Pvt Ltd – Client Servicing.

Education: BMM in Advertising , MA in Ancient Indian Culture , MBA in Marketing

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