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Prince Lorenzo de' Medici  

Cultural Ambassador, Trendsetter, Royal TV Reality Star, Chef & Culinary Expert, Artist, Auto Enthusiast, and Philanthropist.

Prince Lorenzo de’ Medici was born in Catanzaro, Italy in the region of Calabria on November 17, 1975. His father is Alessandro de’ Medici who is descended from the famous Florentine Family. His mother is Kristina Kuharska , a descendant of Polish princes, who gave him a catholic education and inspired the young Lorenzo to apply himself to charitable causes.

He graduated in Political Sciences at the University of Salerno and argued his Thesis on the History of the Church.

At a young age, Prince Lorenzo involved himself in humanitarian organizations in Zimbabwe, Zambia, and Namibia where he saw much human suffering caused by diseases such as cholera, typhoid, and AIDS. He funded the Polish Cemetery in Cassino, building its little Chapel. His family has also restored the Martirano Lombardo Church in Italy. He is a Knight of the Martirano Order and General Prior of the St. Martin of Beatitudes Order.

Prince Lorenzo's family, well-known for its philanthropy and efforts to help Polish Catholics, had the honor to welcome Pope John Paul II during his visit to Calabria.

Among its ancestors, the de' Medici Family has three Popes: Leo X, Clemente II and Pius IV and two French queens: Mary and Catherine de’ Medici.

Prince Lorenzo de’ Medici has lived in many American and Russian cities where he opened his mind to an international vision of existence and a practical living sense and approach to relationships and culture. His Maxim is: Let’s make the Nobility a useful service to the less fortunate.

Prince Lorenzo resides in both Rome and Los Angeles with his wife, Rosemary, and baby girl, Maddalena.


Trade business models for Italian Companies: tourism “European Beach Resort” (Italy). European Sales Manager of DREAMHUMMER advanced technologies for the defense industry. (Washington – USA) Business Intelligence Manager: opening new markets, Ferrari Shop, Ferrari (Maranello) Marketing Manager of the Hotel Caposuvero Congress Center (Calabria). “Tribeca Film Festival” cultural section’s marketing manager and sponsor (NY-USA). Business Developer : “Ortas Group” big buildings and logistics (Istanbul – Turkey) Luxury trademarks development: Massimo TRULLI (Rome). “Labortas and Karcova" - Jewelry industry’s global sales Responsible . (Kiev – USA) “Northern Arts Entertainment" for film distribution’s Responsible .(USA). Promoter /Organizer of Art and Culture – Made in Italy international events. Organization of “Italian week in Moscow” (Country Club Mohabina). Italian fashion week in Kiev-Italian promotion. Contact point for Hungarian and Province of Nograd (Hungary) Art and Culture’s development in Italy. MIFF, Milan International Film Festival marketing planning and consulting.

EDUCATION MBA: in Fashion Design and Luxury Goods. Master in Finance, specifically applied to the “made in Italy”. Alma Graduate School, Bologna. Master in Company’s International Business Communication and media Management applied to international marketing.(Trent University of Nottingham, Universidad Autonoma de Barcelona, Communications Academy in Milan). Political Sciences Degree, international applicability (Salerno University). Degree’s Thesis on the History of the Church and Monastic Orders. Thesis on Argentine politics and studies on Renaissance History. Movie Directing Academic Diploma (Rome Academy free University). Movie Performances Academic Diploma at New York Film Academy (USA). Hospitality Management Course (how to manage the attention to the customer) – MURREL (SOUTH AFRICA). Voluntary and charitable activities in Zimbabwe with non-profit projects. (AFRICA) Organization of campaigns to bring awareness of AIDS. (Amfar) CANNES-CALABRIA Funds collecting for “Cold Harbor Laboratory and DNA Stuff” (scientific research on epilepsy and cancer). (NY-USA) Knight of Catholic Order of Martirano (Calabria). Gran Prior of St. Martin of Mount of the Beatitudes Order. (Rome)

Speech Topics

The Italian Renaissance: Prosperity and Enlightenment

Lorenzo de' Medici speaks about the prosperity that was ushered in by his family during the Renaissance and how that prosperity has carried through today's pop culture.

From Lorenzo the Magnificent to today's movers and shakers, Prince Lorenzo colors history with tales from his family and the impact his ancestors have all had on our lives today. From patrons of the arts to popes, the influence of the de' Medicis may be found everywhere. Prince Lorenzo tells his audience how a family of merchants became the biggest bankers and biggest philanthropists in the world. The de' Medici Dynasty, which created the Italian Renaissance, symbolizes unparalleled historical contributions to art, politics, banking, cuisine, medicine, accounting, philanthropy, commerce, geography, agriculture, religion, textiles, and fashion. Even America itself would not exist as we know it without the de' Medicis' Bank financing Queen Isabella's investment in Columbus' expeditions. The de' Medicis revolutionized the banking business, inventing the first paper check. They contributed to science and the study of the stars by contributing to Galileo's research. But it is in the world of art that their contributions to the world are most greatly known and felt. Patrons of Michelangelo, Leonardo da Vinci, and countless other artists ...the legacy of the de' Medicis lives on. Works such as Michelangelo's Pieta and the ceiling of the Sistine Chapel continue to inspire.

Prince Lorenzo reveals many secrets of the Renaissance that only an insider can tell. Did the de' Medicis have a secret map that they gave to Columbus? Did Amerigo Vespucci, from whose name came "America," work for the de' Medicis? Did you know that Leonardo Da Vinci was the first vegetarian in history? Do you know the de' Medicis had Jewish roots? Did you know that tiramisu was the Viagra of the Renaissance time? Why did Michelangelo really create the Pieta?

The Medici Family created wealth to give a better life to people. The Medici Family used their wealth to help individuals, their community, and the nation at large. The de' Medicis were instrumental in helping the health system of the day by investing in pharmaceutical studies. Audiences will be shown how the lessons of the de' Medicis may be applied to their communities as well as their own lives today.

Prince Lorenzo de' Medici will provide a unique experience for your clients that only a true Renaissance Man can give.

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