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Rebecca Longawa    

Esports Brand Builder, Strategist & Founder of Happy Warrior

With over 20 years of experience in sports marketing and innovation, Rebecca Longawa is a master connector and networker. Highly regarded as a maven in the esports industry, she is the founder of the esports consultancy firm, Happy Warrior. Her client work includes helping pro esports teams monetize their organizations through brand partnerships and growth strategies and working with creative and media agencies to bring their brand accounts into the esports ecosystem with authenticity and credibility.

Additionally, Longawa is an Advisor and Mentor for three global esports-technology VC firms and an Advisory Board Member for a number of sports-technology and esports startups. She is the creator and host of “The Future of Marketing in Esports” podcast on The Futuri Network and is a moderator in multiple Clubhouse rooms covering Esports101, Esports Marketing and Health & Wellness in Esports.

She serves on the nomination board for Leukemia and Lymphoma Society, is on the Corporate and Community Advisory Council for Masonic Children’s Hospital in Minnesota and a founding board member for MSP Esports Alliance and WarriorGMR.

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