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Rob Anderson    

Magician, Entrepreneur & YouTube Creator

Rob Anderson is a keynote speaker who draws from his unique background as a magician, entrepreneur, and TV host to inspire audiences to think differently about creating experiences and conquering challenges. Anderson first rose to prominence on YouTube, where his videos have been viewed over 50 million times. Since then, he has been featured as a magician and video creator on several national TV networks, including ABC, CBS, NBC, Comedy Central, and a 22-episode series on MTV.

A lifelong entrepreneur starting as a teenager, Anderson has launched businesses in the fields of e-commerce, import/export, private events, and AI. Currently, he owns and operates the renowned marriage proposal and pop-up events business, This Magic Moment, which itself has been featured in numerous national media outlets and is the foremost company in its field.

After college, Anderson began a career in healthcare tech before deciding to pursue his love of magic full time in Las Vegas. Through willpower, determination, and perseverance, he was able to navigate the many challenges associated with the unpredictable world of Las Vegas entertainment. His entrepreneurial spirit enabled him to launch and grow This Magic Moment into what it is today. Anderson continues to start new businesses while performing for various events including corporate, educational, non-profit, and private functions in Las Vegas and nationwide.

Anderson integrates his background in magic, TV, and business to speak passionately about thinking outside the box and creating incredible experiences in business and in life. In his keynote "Think Like A Magician," he merges magic with powerful lessons and takeaways. Another of his keynotes, "What Could Go Wrong," provides an honest look at preserving one’s mental health and persevering through challenges, while "Where Are You Going?" discusses leadership and the importance of having a clear vision. Anderson’s ability to tailor his messages to specific audience needs enhances the relevance and impact of his presentations. He remains a sought-after speaker, celebrated for his genuine connection with audiences and consistent ability to deliver keynotes that leave a lasting impact.

Speech Topics


Think Like A Magician

Amazing customer experiences start with amazing internal experiences. Level-up the experiences your organization creates by using the same thought process magicians use to create impossible moments. Most people ask, “How did the magician do that?”. The better question is, “What was the magician’s thought process in creating that experience?”. You will learn to adapt this same thought process to the experiences you create and the problems you solve. Las Vegas magician Rob Anderson integrates magic with powerful lessons and takeaways in this unique keynote. Rob peels back the curtain and reveals the real secrets of the magician: the thinking behind how to ‘WOW’ your audience, from your team members to your clients.

Key takeaways include:

  • How to unlock your ability to think radically outside the box and generate fresh ideas (with group exercise)
  • How to “layer” value, and when to reveal that value for maximum impact
  • “Read the room” and understand your clients’ needs
  • Improve everyone’s situation when you stop trying to “get the applause”
  • If they like you, they’ll like everything you do (rapport building for business)
  • How to “flow with the go” and be flexible when the unexpected happens

Core Topics: Innovation & Creativity, Consumer Engagement, Team Building, Business Growth & Change

What Could Go Wrong

What are your team’s worst-case-scenarios? What do you do when faced with an unforeseen crisis that requires an immediate solution? In his highly public career as a Las Vegas magician, TV host, and entrepreneur, Rob Anderson has faced many such challenges. The lessons learned along the way will impact your organization with insights on how to solve your own unforeseen challenges. This talk is a collection of stories from behind the scenes of Rob’s career, from hilariously bad moments on stage to truly life-altering catastrophes. Through it all, Rob explains with video clips from his TV appearances and viral videos how he solved each problem with limited resources, and often on the fly as “the show must go on”.

Key takeaways include:

  • Focusing on finding solutions instead of dwelling on problems
  • Prioritizing mental health in difficult times
  • The importance of putting the right people in the right roles when building your team
  • How to forgive unforgivable actions
  • How to “flow with the go” and be flexible when the unexpected happens

Core Topics: Overcoming Adversity, Mindset and Motivation, Problem Solving, Mental Health

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